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Review of W Magazine, September 1998
Some of the major advertisers in W Magazine are the following: Salvatore Ferragamo, Estee Lauder, St. John by Marie Gray, Lancome Paris, Calvin Klein, Prada, and Jone New York. W is heavy with fashion advertisers since the magazine is considered one of the most credible for gaudging the current state of fashion. Retailers are also present: Neiman Marcus, Nordstrom, Saks Fifth Avenue, and Jacobsons to name a few. The combination of fashion designers and retailers as advertisers gives the W reader the most comprehensive review of fashion possible.

This article is one in a series reviewing W Magazine September 1998 as an example of utilizing HtmlOthello as a marketing and communications tool for Internet publishing. Htmlgames.com is not affiliated with W Magazine and provides this review as commentary only.